DR

AMR

Sound; An Interruption to Visual Addiction

woman staring at ceiling with TV screens in background

We are constantly bombarded with visual stimulation. So much so, that we are consciously or unconsciously looking for ways to untether us from our tech addiction. And this is why the popularity of sound media is so perfectly timed. We want a good story and with sound we can have an adaptive experience instead of a disruptive experience. We can go about our day without the pressures of having to stop and look at something or click on something. We can just be.

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